Graduating from University is a great milestone in life for any student. The marketing team at the University of Lincoln were looking for a promotional film that captured the essence, splendour and grandeur of graduation in Lincoln’s historic cathedral.
The University were looking to promote Lincoln city as an amazing place to study and graduate to prospective students in Asia. Utilising the stunning medieval architecture of Lincoln Cathedral and the ‘pomp’ behind the graduation event, our creative team were tasked with creating a promotional film that showcased the graduation venue and the day itself.
Utilising stunning slow motion and motion camera techniques, we were able to capture an intimate flavour of what students can expect when graduating in Lincoln. This is a great way of documenting a large event in a non-typical corporate manner; taking the time to stage creative shots throughout the day. The video is used on the University’s website as promotional material for the International office as well as on other digital marketing platforms.