Visit Lincoln were looking for a newly innovative and exciting way to promote tourism to the historic city of Lincoln.
They commissioned the creation of three individual videos that would be used as social media marketing tools, with an aim to encourage people to consider Lincoln as their next possible place to explore.
For this particular video, Wallbreaker were tasked with producing a memorable and relatable video that showed multiple families and couples exploring the sights and monuments of the city. This video was the first in a series of three and reached over 200,000 organic views in less than two days of it being shared online. A 30 second version of the film is now used for social media advertising and plays on digital screens throughout Lincoln.