Our American client, BounceBack Homes, assists US citizens in staying in their homes and avoiding foreclosure. As a relatively new brand, they needed to establish trust and credibility with prospective clients while delicately addressing the emotionally challenging experience of facing foreclosure.
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We created a 2D animation designed to resonate with potential clients. A gentle voice-over accompanied scenes that captured the feelings associated with foreclosure, emphasising BounceBack Homes’ understanding of clients’ emotions. The colour palette aligned with the company’s branding, reinforcing trust with the audience.
The animation significantly contributed to BounceBack Homes’ acquisition of new clientele. It is actively featured in marketing campaigns across their social media platforms and serves as an informative tool for web users.
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