Amidst the vibrant offerings of London, Japan House sought to enhance its visibility and attract more visitors to its exhibition spaces and restaurant. The challenge was to transcend the traditional stereotypes associated with Japan and to introduce the public to the modern aspects of Japanese culture, particularly its contemporary art and cuisine.
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To mirror the minimalist elegance of Japan House, we adopted a symmetrical visual style that evokes the meticulous compositions of Wes Anderson films. Through a series of cinematic scenes featuring actors, we showcased the full spectrum of experiences available at Japan House London. The goal was to captivate the audience and leave them yearning for the actual experience.
The campaign exceeded expectations, resonating with audiences on social media and enhancing the website’s conversion rate. The video not only showcased Japan House’s offerings but also delivered a strong ROI, significantly boosting visitor numbers and building a deeper appreciation for modern Japanese culture.
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“Working with Wallbreaker we have created Japan House London videos showcasing our exhibitions, restaurant, Café, the Shop, events and more. Wallbreaker created an incredible video for the duration of 8 minutes, reflecting our brand in most accurate visuals and tone. In addition to creating the video, they were very flexible on editing footages that required updating once our new exhibitions were live. Japan House London has been using these videos for a year and has seen great results. Thank you Wallbreaker!”
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