Battersea Powerstation’s offices were a design dream but had a big problem—no natural light. Tenants weren’t too keen on moving in because of the dim vibes. Signify stepped in with their SkyPanel lights, which are like a slice of sunshine indoors, making the place way more tenant-friendly and boosting their work mojo.#
Signify needed to show off their SkyPanel magic to the world, and they were short on the cool marketing stuff to do it. They wanted a pro case study that would really sell it in a real-deal customer setting.
We got creative and mixed up some interviews with key representatives at Battersea Powerstation with some smooth hero shots of Battersea, and b-roll footage showing off the SkyPanel lights doing their thing. The whole vibe was about making Signify’s solution look as good as it really is and giving people a peek into what it’s like in action.
The case study vid is a huge success. Signify’s is using it across their website, at expos, on social media, and in sales pitches, making it a solid win for them and yielding a strong return on investment.