Despite its significant contributions, ULHC faced a challenge: many in Lincolnshire were unaware of the charity’s existence. To continue providing critical support to the NHS, ULHC needed to boost its brand awareness and encourage more fundraising.
Recognising the power of storytelling, we created a poignant film that wove together multiple narratives from the hospital. Real patients and NHS staff were featured, bringing authenticity to the emotive scenes. A specially written poem and a gentle soundtrack added depth, crafting a film designed to resonate with viewers and encourage shares on social media, thus amplifying the charity’s message.
The film struck a chord, garnering over 25,000 views within the first day of release and significantly growing the charity’s social media presence. The local community embraced the film, actively engaging with and sharing it. Now, it’s a key part of ULHC’s outreach, displayed in hospitals, at charity events, and online, helping to secure the funds needed to support the NHS and its invaluable work.
"Wallbreaker were a dream to work with. From initial brainstorming to the final cut, the team were friendly, dedicated, and incredibly respectful while filming in a working hospital. They took on board all our information governance needs and worked seamlessly with staff, patients, and volunteers. The editing process was smooth, collaborative, and the final video captured everything I’d hoped for in just one minute. Spellbinding. I can’t recommend them enough."